Year 2024
For this year’s Pride, we strengthened our commitment by partnering with four NGOs across Europe to #spraythelove. In collaboration with Shanée Benjamin, we designed a unique edition of our product, The Mist Have, which received significant support from our community.
We are proud to have donated 100% of the profits from this special product to four dedicated LGBTQIA+ associations: LSVD Germany, Agedo Milano from Italy, FELGBTI from Spain, and Le Refuge from France. This effort resulted in a total of €36,000 raised. These organizations work tirelessly to advocate for the rights, recognition, and respect of LGBTQIA+ communities.
In 2024, our commitment to environmental causes extended beyond donations, as we partnered with The Surfrider Foundation for a remarkable volunteer activity. Together, we conducted a cigarette clean-up in Berlin, collecting over 40,000 cigarette butts in just 1.5 hours! This effort exemplifies the power of collaboration in driving positive change.